Logo + Identity, Print, Website Design
Client: Grace Choi
Grace Choi is a well-known Event Director in the communities of the lower mainland. Many of her specialties fall into the category of managing and planning fundraisers, athletic events, festivals, galas and conferences. Grace is inspired by the outdoors and is well-acknowledged for her commitment and dedication within her expertise. She ensures any "impossible" vision comes to life.
A bold sans-serif typeface used to create a stylish logotype that retains a strong personality throughout the identity. Its arrangement and distribution builds a professional, elegant read. The logomark is a bold, geometric initial that suggests a subtle urgency.
For the stationery, I wanted to deliver a unique and lively style. The color palette is energetic, green against white and vice versa.